What is a Blog?

“Blog” – short for “web log,” is a web based platform designed to enable a “blogger” to quickly and conveniently upload content to a site on a regular ongoing basis.

A blog is designed to be administered by the blogger through a simple control panel that is similar in operation to a word processing program such as Microsoft “Word.” The blog is a perfect beginning point to establish a web presence for a business person or representative who may benefit by becoming more visible. A blog is also a perfect complement to a conventional website in a business environment. In this case the website is used for the fundamental core content about the business while the blog may be used for less profound, timelier content, such as photos of business events, news about your community, interesting case studies, or interesting video.

Content that is posted to a blog accumulates, and can become useful to attract visitors who may be searching, via a search engine, for a topic that may have been mentioned in a blog post.

Below is a sampling of blogs I have set up for business owners. A blog can serve as the central hub for a larger Internet presence including Facebook, Twitter, Linked In, and other social venues. A blog can also serve to funnel visitors to a conventional website. I am happy to assist you in setting up a blog of your own.

Here are just a few of the blogs we have set up for clients.